CONDOR

When Thomas Cook and Condor decided it was time for a fresh start, they approached Jung von Matt for a complete rebrand and an international launch campaign. Starting from scratch, we kept only the logo, creating assets that ranged from social media content and live promotions to OOH mega-posters, extensive banner flights, and much more. Given the strong focus on sales, it was an interesting challenge to incorporate an emotional and brand-building layer into the design.